Wednesday, 17 May 2017

Nexus coming soon planning

Nexus coming soon

Roller-skating orange person: getting people interested

  • photographic/ video
  • roller-skating orange person down bus foot traffic street
  • icon/ character
  • initial introduction
  • peeks interest of public
  • on street in peek travel times (eg. Lampton Quay at 9am, 12pm, 5pm)
  • social media (#hashtag #orangepersonskatingdownlampton)
Poster: who is behind it
  • shows the context from orange roller-skater
  • poster of roller-skates, jetpacks, etc:
  • who they are
  • poster 
  • first introduction to nexus (small nexus logo on corner)
  • cartoon/ vector illustration style 
  • cutting edge (e.g. classic roller-skates with rockets attached)

Nexus website: what nexus is (briefly)

  • shows video from orange roller-skater 
  • informs what they are
  • reveals that they are a telecommunications company. 
  • basic information (best company, fast speed etc)
  • reveals identity and reasoning behind initial teasers.
  • animated logo

Erin will be responsible for this.

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