Competition print campaign ideas

For the competition advertising we are wanting to do a print campaign. 

These quick sketches play on the idea of a collaged print image which played on the desire and temptations of going global with your business. Showing a collaged image of certain places you could go, tempts the viewer to take that next step.

 We also thought about having short sayings or key word on a poster or print campaign which played on the temptation on questioning what if? We could include phrases like be bold, think big, looking forward? etc.

This image was in our moodboard from week 7's presentation. We liked the vibrant colours and sharpness from the photography. We thought we could create our visual campaign of the idea of "take your business to ...." and playing wit the seduction and temptation of finally being able to go globally with your business with the help from nexus. (image was retrieved from pinterest.com)

We found this comedy festival booklet and we thought that we could play with the boldness and confidence like this booklet. We could be bold because nexus has the money and resources to back up what they say.

Mockups

These were very quick mockups on the temptation of going global idea. I like the cut out style of the imagery (empire state building, etc). These much ups were just to see if the photographic style worked with our colour palette and bold type. These mockups and nowhere near completed and still require work.

-Erin